Thursday, April 26, 2012

Writers Recycle

recycled-journalWriters are recyclers par excellence. Especially for memoir and lifestory writers, the substance of words pouring  onto the page consists of recycled memories, insights and understanding.

Many of us also recycle various materials. When I’m floundering with a concept, I raid my paper recycling pile for an oversized envelope. Something about writing on garbage frees me to write garbage, and my mental clog usually flushes right through. I keep a pile of discarded documents near the printer and print drafts on the backs. I recycle or refill empty toner and ink cartridges.

Recycling is The Right Thing to Do. It’s ecologically correct. But I learned to recycle decades before anyone heard of overpopulation, landfill crises, or global warming. My parents grew up during the Great Depression, and money was scarce for the first many years of my life as my father finished his education on the G.I. Bill and began his career.

Both my parents were amazingly resourceful and could find new uses for nearly anything. Mother was a master of what I’ve come to call Garbage Art. She could make it look so good you never realized it was garbage. She squirreled away scraps of this and that, “because I’ll need them to make something someday.” She usually did, at that.

I inherited that tendency to scan trash for transformation potential. Practice pays off. When I unpacked a computer part shipped from NewEgg last year, several yards of soft brown packing paper caught my eye. It had a soft, supple velvety feel. The natural color and texture looked warmly earthy. When I noticed it was perforated like paper towels. a light went on. Reaching for a ruler, my hunch was confirmed. Each panel was 15”by 8.5”—perfect for journal pages when folded in half.

I felt a compulsion to carefully separate the sheets. They’d become creased when wadded as packing. I ironed out the creases, leaving a worn, leathery texture. Folding them all in half was tedious, but listening to a downloaded NAMW roundtable session made the time pass quickly. I was preparing to write in two different modes: I was improving skills and clarifying concepts while preparing materials.

The next part was messy. I clamped the stack of folded sheets and coated the folds with three liberal coats of white glue. Attaching a wide strip of gauze used to mount the pages in the cover requires focus. Scrounging in the cardboard recycling pile in the garage, I found a corrugated pizza box with enough clean areas to cut cover panels 5/8” higher and equal in width to my sheets. 

The embroidery training I received quite literally at my mother’s knee (I was only 3 or 4) came into play as I unraveled some jute twine and wove a few strands into the coarse, unbleached muslin I chose for the cover. When that was finished, I carefully positioned the cover pieces on the fabric and glued them on. I leave a “gutter
5/16” plus the cardboard thickness between the spine piece and inside edge of the cover panels. Finally, I trimmed the fabric edges and glued them to the inside.

The rest was relatively simple, though it did require careful placement as I glued the “wings” of gauze to the cover, then glued folded endsheets in place inside each cover. In this case I glued a an attached bookmark made of piece of jute fiber with a tiny antique key at the end into the spine.

Making your own journal by hand is extreme, and few will ever try. Some may find it intimidating to write in a handmade book. I find it energizing. I’ve made several others from folded legal size sheets. Using journals I’ve crafted myself adds dignity and honor to my thoughts and words. Besides, I prefer unlined paper and all the coolest commercial journals have lines.

Now, if I could only figure out how to turn the huge wild turkey feather I found in the yard into a reliable pen …

Write now: consider ways you recycle and your thoughts about it. Write about this in an essay or story. 

Thursday, April 19, 2012

Tech Tips for Clean Manuscripts

Manuscript-cleanupI’m a  soft touch when a friend or relative asks for help getting a manuscript ready for uploading to a Print-On-Demand service like CreateSpace. More than half a dozen times these requests have ended me saying, “Just send me the file and I’ll fix it, but before you start another one, you have to promise to learn a few basic skills.” Then I spend hours cleaning up formatting garbage before applying the simple tweaks that convert it to a lean, clean, beautiful piece of work.

For those who grew up in the typewriter age, it’s natural to position text with spaces, both horizontally and vertically. It’s hard to unlearn some of those old habits, but if you want to take advantage of recent developments in affordable and accessible printing technology, you’ll do yourself and your pocketbook a favor by overwriting those mental typewriter files.

The tips below will ultimately save you time and maybe money. If you pay someone to do your layout, they will charge for the time it takes to find all the places you used spaces to center a title or pressed “Enter” 23 times to make a new page. Ebooks absolutely require a  squeaky clean manuscript.

Things to avoid and why

Using spaces to center anything. This locks you into a specific font and size, and your approximated efforts will lack crispness.

Center lines by using the Center Align icon on the toolbar.

Using spaces (or tabs) to position anything. As above, this will produce variable results.

Options include using tabs (only if you are sure you won’t convert to an eBook format), altering paragraph indentation (right-click and select the paragraph option), using tables or text boxes.

Using tabs at beginning of paragraphs. This advice may sound odd indeed. It has not been an easy habit for me to break. However, as page sizes, line lengths and font settings change, you may want to change the tab setting. Although you can control the tab setting in your paragraph style, using tabs is not advised for eBook conversion, so you’ll retain flexibility if you stay away from them as much as possible.

Set the first line indentation on the Normal or Default style. More about styles below.

Double-spacing between paragraphs. This is okay in a simple, short letter or story, but controlling paragraph spacing with styles is far preferable.

Bone up on Styles.

Entering two spaces at end of sentences. This is a hold-over from typewriter days, and it’s a really hard habit to break. Problems arise when you justify text to make even margins on both sides. Software distributes the extra spacing in spaces, so a double-space can become glaringly obvious.

Routinely use Find and Replace on completed manuscripts to replace all double-spaces with single ones. Obviously this will also kill any spacing you did with multiple spaces – another reason to avoid that technique.

Things to Do and Why

Learn to use Styles. Using Styles seems cumbersome at first, but once you get the hang of it, you’ll have a level of control you never imagined and save way more time in final layout than you invested in setting up your styles. With Styles you can

  • change things like font size, line-spacing, or paragraph. alignment in your entire document with a single edit.
  • change chapter or section headings without affecting paragraph text and vice-versa.
  • automatically create a Table of Contents.
  • save time and money on preparation for publishing.
  • ensure consistency.

If you haven’t used Styles, do a YouTube search for your version of Word (or whatever software you use), and create your own class.

Download the Smashwords Style Book. Mark Coker, founder of Smashwords, the leading free eBook conversion service, has written a book that details everything you need to know to get your manuscript squeaky clean and prepare it for eBook conversion. His tips work equally well to prepare for printing. He has generously made the book available at no cost.  You can download it as a pdf or any eBook format except Kindle from this link.

Write now: If you’ve never used Styles, open an old document, then watch a couple of YouTube videos, and play around with Styles in your document.

Friday, April 13, 2012

Why I Self-Published

CherryBlossomsInTwilight-coverThis week I’m pleased to feature an invited guest post from Linda Austin, author of Cherry Blossoms in Twilight, and a colleague from the Life Writers Forum and Story Circle Network.

My mother has a lot of interesting stories of growing up in Japan during and around WWII. I wanted to write her memoir. Although it started out as a family project, this memoir became something I thought would interest a lot of people, particularly educators as Japanese civilian stories from WWII are rare. This project took so long that I began noticing signs of Alzheimer’s in my mother, and then the newspapers began writing about the 65th anniversary of the end of WWII and I knew I had to get busy.

After three months of drop-everything-to-write, I was able to hand a softcover print memoir to my mother in early September 2005, in time for her 80th birthday, barely in time to publicize it in conjunction with the anniversary of the end of WWII. Cherry Blossoms in Twilight was self-published through a local printer featured in the newspaper along with an article about the St. Louis Publishers Association. This article led me to self-publish – I had no time to bother with finding a publisher because I wanted this book for my mother before she lost her ability to read or understand what I had done.

My mother, our family, friends and strangers raved about the book, but I wasn’t satisfied with it, especially after I joined the St. Louis Publishers Association (SLPA) and learned so much about publishing. I produced a second edition using everything the SLPA taught me. I tweaked the story to better suit what readers might want, had a new cover by a professional cover designer, and uploaded the book to Lightning Source for print-on-demand and an excellent distribution system. Schools, libraries and bookstores could easily buy it, and I’m proud to say Princeton University carries a copy. Amazon’s CreateSpace was not in existence then, only Amazon Advantage (Take-Advantage, I called it).

I’ve been a board member of SLPA for over six years now, with my nose in everything to do with publishing. Yes, I’d self publish again. I’m working on a book of poems inspired by my mother’s dementia and my visits to the nursing home, and I’ll use CreateSpace because I won’t need distribution (poetry books don’t sell well). I’m also formatting Cherry Blossoms to upload to Kindle Direct Publishing. I’ve used Lulu.com to publish hardcover and softcover short memoirs for elder folks – just for the families, though. Lulu was very easy to use and perfect for producing a couple dozen copies, but using it to publish for the public is expensive, as it is with most publishing services companies.

With the advent of e-books and affordable, good quality print-on-demand technology, there’s never been a better time to take charge and self publish. But, you’d better know what you’re getting in to and what you’re doing or you could spend a lot of money unnecessarily or end up with a book that won’t sell (or both). Self-publishing is the shorter route, not the easy route, and many authors balk at marketing.

I advise new authors to read everything they can about publishing – and marketing. (Marketing actually starts with writing.) Every author these days must market his or her own work. Traditional publishers are struggling with Amazon, the bad economy, the advent of easy self-publishing, and the popularity of e-books. They can’t afford to market much and are more careful than ever about taking on the risk of unknown authors. You can wait ten years or more for a traditional press to accept your work, which may never happen, try for a small press (easier to be accepted, but buyer beware), or take the reins, study the road map, and make your own way into the realm of publishing.

Linda uses her website, Moonbridge Publications, to encourage others to capture life stories. She has collected and created some resources to help get started on the journey of memoir writing and publishing. Self-publishing is an intricate topic way too big for one post, but articles listed under the resources tab of the Moonbridge Publications website will help new authors navigate the field of publishing choices and make smart decisions that result in a professional-looking book without breaking the bank.

Sunday, April 8, 2012

The Easter Bunny Discovered

EasterBunnyFor better or worse, holidays are gold mines of memory material deserving a place in your life story. They are uniquely personal, with no two years quite the same, and universal, with  family, community and national traditions. Some people look forward to them, others dread them. Still others ignore them.

Easter is a good example. When I was young, it meant a new dress for church, dying and hiding eggs, and eating lots of candy. Since we didn’t live within easy reach of any relatives, we seldom spent it with extended family. It was primarily a Sunday morning event marked by sermons filled with impassioned reminders of suffering and transcendence.

Best of all, even now, it signals the time when the world is waking from winter’s slumber. Weather is warming, spring flowers blooming, and trees becoming green. It’s a season of hope, joy and rebirth, whatever one’s spiritual tradition.

Any of these aspects makes good story content. One of the first stories I wrote after discovering the joys of lifestory writing is The Easter Bunny Discovered. That Easter was a watershed moment in my young life, and the story offered a chance to add deft background strokes about my life in general at that point.

I’ll admit that I did not recognize the full import of that story when I wrote it. At that point I simply thought of it as a fun memory. Soon after writing it, I discovered the free member sites available on ThirdAge.com and posted eight of my favorite stories there. ThirdAge long since discontinued that service, but the stories live on in a new home on my own site. You can read my Easter Bunny story and others there. I hope they’ll inspire you to story your own holiday memories and significant discoveries for posterity, then share them with others.

Write now: write a holiday story of your own. Write a series of holiday stories, perhaps one for each holiday you observe.

Tuesday, April 3, 2012

End of the Line for Lulu

EndOfLineFor several years I’ve been an enthusiastic supporter of Lulu.com for those wishing to self-publish a small number of volumes of their lifestory or memoir. I’ve posted several times about my experience publishing my preschool memoir, The Albuquerque Years on Lulu. 

Over the past five years, many friends and students have followed my advice and lead, using Lulu to publish their projects. I’m now recommending Amazon-owned CreateSpace, the no-fee Print-On-Demand provider of choice. Let me explain why I’ve removed The Albuquerque Years from Lulu’s website.

Without asking for my permission or notifying me, Lulu converted my document to ePub format and uploaded it to the Apple iStore and the Barnes & Noble digital catalog, setting the price at $2.99.

That was not okay with me! If that isn’t illegal, it’s certainly unethical. I immediately removed it from those catalogs.

I was never given the opportunity to review the conversion for formatting errors. The Albuquerque Years includes over two dozen embedded photos, which are notoriously difficult to position in ePubs. When I finally discovered how to download the ePub file, I noticed that the pictures do display between paragraphs, but not always between the ones they are relevant to. It needs some work before I re-release it, probably via Smashwords.com, as a free download.

I never added a “royalty” markup to the book, intending for any interested readers to purchase it at my wholesale cost, which has risen from about $2.79 five years ago to $3.99 today.

To my surprise, tens of unrelated people opted to purchase a paper copy. Today, if the book were still listed on Lulu, the “retail” price would be $7.99. I’m relieved that nobody (including me!) has ordered a copy since this outrageous inflation began. I certainly don’t want anyone thinking I caught the greed bug.

A LiveChat customer service agent (Lulu does not offer the option of phoning them directly, toll-free or otherwise) fed me some corporate line about “the stated current manufacturing price”, but was unable to explain why my wholesale price was lower. I can’t blame him. He’s just doing his job. I refuse to support the executive attitudes behind his explanation.

The free eBook (pdf) dowload link disappeared.

I intended for the pdf version to be free, as it was for over four years. Just before I “retired” the project (I discovered you cannot delete published projects), I discovered that the link to download the free pdf ebook was missing. I have fixed that. The link to The Albuquerque Years in the right sidebar now connects with my personal server for free digital downloads. (Click here now to get your own copy if you don’t already have it.)

Lulu’s pricing has become unpredictable.

Over the past year or two they have begun sending out a steady stream of “special offers” like 10% off, free shipping, 20% off, third book free, etc. Although I’m a die-hard bargain shopper, when I’m ready to buy a book, I don’t want to feel like if I waited another week, the price would drop, and I especially resent having retail prices inflated to cover this system.

By contrast, CreateSpace offers consistent pricing far lower than Lulu’s, free phone support, and they scan your uploaded document for typos and punctuation/grammar errors. Wow! The volumes I’ve seen coming off their presses are first rate in quality. Forums are full of great recommendations. Jonna Ivin is delighted with her experience using them to publish Will Love For Crumbs (see her guest post on this topic). I plan to upload a project myself to give them a whirl in the near future.

Write now: if you haven’t already done so, visualize a completed volume of your life story. It may take the form of a collection of individual stories or a memoir integrating those stories into a unified account. You may be writing more about family history. Perhaps your book will include lots of photographs. Let your vision grow and pull you forward. Set up an account at CreateSpace to add magnetism to that goal. 

Preserve a Record of Life As It Was

Believe it or not, this post is not about politics. It’s about change. Regardless of your political position or beliefs, you’d have to be l...